^{We Know}How People Shop

PBS Kids Shop | Licensed Character Shopping Site

By creating a single, holistic and immersive experience, we designed the PBS KIDS Shop to be the shopping destination for learning, exploring – and everlasting fun. Parents can easily shop toys, books, DVDs and more by character or product offering a shopping adventure that can only be found at shop.pbskids.org.

Kmart | Super Kmart Grocery Site

Online convenience shopping is all about a fast, intuitive, easy-to-use experience. We developed a simple but engaging way to select from hundreds of custom cake and deli options at Super Kmart Grocery.

Sears | Online Promotional Ads

ARS has worked for online retail businesses like Kmart and Sears since they went online, managing a high volume of online promotional advertising, and delivering on objectives of increased conversion rates.

Sears | Reimagine You

Offering an inspiring experience that lets the user create her own look gives her ownership of the shopping experience. We help her customize her look with an experience that helps her “reimagine” herself for a new season.

Sears | Online Experience – Ultimate Football

In a competitive, always-evolving industry, engaging the consumer at the right time, with the right message, in the right place, drives the highest degree of interest. We kicked off the season on Sears.com with the Ultimate Football Experience.

Eureka | Site Redesign

Helping consumers make the right product choice is the key to success for brands like Eureka. We organized floor care choices around the ways people shop for their particular household’s needs.

Kmart | In-store signage

Helping consumers find their way among the many choices at the grocery store requires a fresh, appealing, easy-to-understand approach that cuts through the clutter. Our signage for Kmart grocery conveys both value pricing and premium products.

Craftsman | Garage of Knowledge

As part of its brand re-launch, we created an online environment for Craftsman tools that invites and engages users to explore the brand, its products and value-added content.

Kenmore | Interactive Experience Center

Buying an appliance is a high-ticket, high-involvement decision. Knowing that consumers do a high degree of research when considering appliances, we engage them to experience products and learn before they shop.

The Great Indoors | Retail Website

Inspiration and presentation drive consideration when buying home furnishings. We created a signature look for The Great Indoors that appeals to an upscale, design-savvy consumer.

Kmart | Online Destination – Movie Releases

The online space is a natural medium to sell movies and entertainment to all age groups. When Kmart partners with the film industry, we partner with Kmart to create engaging destination experiences.

Kmart | Online Campaign – Puerto Rico Anniversary

Creating a culturally relevant experience requires a diverse staff that works across cultures. ARS delivered this online marketing initiative through an intuitive experience that’s rich with consumer-centric content.

Quill | Home Page Re-architecture

Even in a B2B shopping scenario, it’s people who make the purchases. We redesigned Quill’s home page with the end user in mind, providing an easy-to-use site that emphasizes features and categories most important to users.

Sears | Blue Climate Crew Destination Site

To sell services to consumers online, it’s imperative to connect at a personal level. We helped Sears launch a new service business with messaging that resonates, focusing on both value-added and promotional components.